Summary
Overview
Work History
Education
Skills
Websites
Certification
Languages
Timeline
Generic

Eman Amin Zein Alabdeen

Sharjah

Summary

Experienced Social Media Manager with over 10 years of expertise in developing and executing comprehensive social media strategies across various industries. Skilled in content creation, community management, analytics, and influencer collaborations. Proven track record of enhancing brand visibility, increasing customer engagement, and driving revenue growth through innovative digital marketing techniques.

Overview

10
10
years of professional experience
1
1
Certification

Work History

Digital Marketing Consultant

Meam Realestate
09.2024 - Current
  • Increased website traffic by implementing effective search engine optimization strategies.
  • Discussed SEO needs and optimized strategies for short- and long-term campaigns.
  • Optimized website content to improve user experience, resulting in a lower bounce rate and higher time spent on site.
  • Analyzed performance metrics to continually refine digital marketing strategies for optimal results.
  • Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.

Social Media Manager

Dania Travel
08.2023 - Current

Develop and implement social media strategies for a travel agency

  • Increased brand awareness by creation of over 500 engaging content pieces
  • Provided exceptional customer service through timely and thoughtful responses to user comments and messages.
  • Boosted customer engagement rates by 25% through strategic content planning and execution
  • Analyze monthly campaigns performance and optimize strategies based on data insights

Social Media Manager

Elnasr Co. Ltd
02.2023 - Current
  • Manage social media presence across multiple platforms
  • Spearheaded a successful awareness campaign for Elnasr's re-opening in Egypt, contributing to increased market presence and customer engagement
  • Created and implemented impactful strategies to increase company brand awareness and engagement.
  • Increased engagement rates by 35% through the development of 25+ targeted content calendars
  • Monitor social media trends and adjust strategies accordingly

Social Media Strategist

Future Vision for E-Marketing
12.2021 - Current
  • Design and execute more than 50 social media campaigns aligned with client objectives
  • Collaborate with cross-functional teams to ensure consistent brand messaging
  • Provide more than 60 monthly regular performance reports and recommendations for improvement

Social Media Manager

Pure
06.2021 - Current

Company Overview: Sudan

  • Played a key role in the social media campaign for Pure's re-opening in Egypt, contributing to successful market re-entry and brand awareness
  • Got 10,000 followers in the first year (Zero ad budget) across social media platforms, significantly expanding the brand's online presence
  • Boosted engagement rates with the creation of compelling and visually appealing content.
  • Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.

Social Media Manager

Rihla
11.2023 - 05.2024
  • Managed more than 6 multiple social media platforms, ensuring a consistent brand voice and message.
  • Created and curated content to promote food & Beverage industries
  • Engaged with followers and addressed customer inquiries via social platforms
  • Increased customer engagement through social media.
  • Optimized posting schedules based on platform-specific analytics to maximize content visibility.

Social Media Strategist

Mates
09.2022 - 05.2023
  • Played a key role as Social media Strategist in Mates who win two bronze awards and one special mention at the AFRICANNES AWARD 2022, elevating the agency's profile in the region
  • Prepared comprehensive analytics reports for MTN, a leading telecom company in Africa, providing actionable insights for strategy optimization
  • Collaborated with creative teams to produce engaging multimedia content
  • Maintained an up-to-date content calendar that ensured timely deployment of posts aligned with marketing objectives.
  • Analyzed performance metrics, refining strategy based on data-driven insights.

Social Media Manager

Adil Airline
09.2022 - 05.2023
  • Managed social media presence for an airline company
  • Created content to promote flight routes, deals, and company updates
  • Monitored and responded to customer feedback and inquiries on social platforms

Social Media Manager

Mazaya Real Estate Development
02.2022 - 05.2023
  • Company Overview: Sudan
  • Directly contributed to the sale of over 20 apartments through targeted social media campaigns, significantly impacting the company's revenue
  • Developed and executed social media strategies for real estate projects
  • Created visual content to showcase properties and developments

Social Media Manager

AMD Marketing
09.2020 - 04.2021
  • Successfully handled social media accounts for leading companies in Sudan, including Elnasr and Haggar Groups.
  • Managed more than 8 multiple social media platforms, ensuring a consistent brand voice and message.
  • Leveraged social media analytics to optimize campaign performance, resulting in improved ROI for clients.
  • Provided exceptional customer service through timely and thoughtful responses to user comments and messages.

Content & Social Media Marketing Expert

eMarketing
08.2014 - 09.2020
  • Led content marketing strategies across multiple digital channels
  • Supervised a team of content creators and social media specialists
  • Contributed to SEO efforts and campaign performance analysis
  • Evaluated campaign performance using data analytics tools, refining strategies based on insights gained.
  • Expanded customer base with engaging email marketing strategies and social media management.
  • Collaborated with cross-functional teams to launch new products and services, driving revenue growth.

Education

Master of Business Administration (M.B.A.) - Marketing

Ahfad University For Women
Sudan
01.2014

Bachelor's degree - Business Administration and Management

Ahfad University For Women
Sudan
01.2008

Skills

    • Social Media Strategy
    • Content Creation
    • Digital Marketing
    • Analytics and Reporting
    • Community Management
    • Influencer Marketing
    • Artificial Intelligence (AI) in Marketing
    • Media Trends Analysis
      • Multitasking
      • Campaign Management
      • Social Media Management
      • Teamwork and Collaboration
      • Content scheduling
      • Critical Thinking
      • Advertising

Certification

  • McKinsey Forward Program
  • Media Buying Diploma
  • LinkedIn Marketing Strategy (LinkedIn)
  • Training of Trainer (TOT)
  • Digital Marketing Certificate (Google)
  • Social Media Marketing Certificate (HupSpot)

Languages

English
Arabic

Timeline

Digital Marketing Consultant

Meam Realestate
09.2024 - Current

Social Media Manager

Rihla
11.2023 - 05.2024

Social Media Manager

Dania Travel
08.2023 - Current

Social Media Manager

Elnasr Co. Ltd
02.2023 - Current

Social Media Strategist

Mates
09.2022 - 05.2023

Social Media Manager

Adil Airline
09.2022 - 05.2023

Social Media Manager

Mazaya Real Estate Development
02.2022 - 05.2023

Social Media Strategist

Future Vision for E-Marketing
12.2021 - Current

Social Media Manager

Pure
06.2021 - Current

Social Media Manager

AMD Marketing
09.2020 - 04.2021

Content & Social Media Marketing Expert

eMarketing
08.2014 - 09.2020

Master of Business Administration (M.B.A.) - Marketing

Ahfad University For Women

Bachelor's degree - Business Administration and Management

Ahfad University For Women
Eman Amin Zein Alabdeen